A live 30-minute working session to set up, optimize, and keep your profile in line with both Google's guidelines and the NJ Real Estate Commission's advertising rule.
When someone searches for a local agent, your Google Business Profile is often what they see first: your name, reviews, photos, services, and a button to call or book. It is also the information Google's AI answers in Maps draw on, along with your reviews and website.
Reviews, photos, hours, and service areas show up before anyone visits your website. A complete, accurate profile builds trust fast.
Google has retired the public Q&A section. AI answers in Maps now pull from your profile, reviews, and website, so what you publish there matters more.
In New Jersey, your profile and every post count as advertising. A name, phone, or post that breaks the rules can mean a Google suspension or a Commission problem.
On June 11, 2026, Google announced it is rolling out richer Local Services Ads for Home Listings nationwide, after a limited pilot that began in late 2025. The ads show property details such as price, photos, and core home features right in search, and buyers can call, message, or book an appointment with a local agent from the ad. Existing Local Services Ads agents appear automatically, and new agents can sign up directly.
Sources: Google, Inman, HousingWire.
We work through the Greenhouse setup checklist together, so you leave with a profile that is set up, verified, and ready for broker sign-off.
Profile name, address, category, and reviews. Avoid the mistakes that get profiles suspended, like keywords in the name or duplicate listings.
Applies to all advertising, including the Internet. We treat your profile and every post as advertising: brokerage name, phone labels, license wording, and listing posts.
Office address rules, service-area setup, no duplicates.
5 minWhere Google and NJ overlap, and how to satisfy both.
10 minCategories, labeled phone numbers, website link, verification.
10 minA 750-character template with the required NJ wording.
10 minBuyer, seller, CMA, relocation and more, worded safely.
5 minLogo, cover image, headshot, licensed office.
5 minAsk, respond, and stay clear of incentives.
10 minListing, "under contract," and "just sold" rules plus NJ fair housing.
10 minStep times are the estimates in the checklist. Anything left open goes on your 7-day homework list.
Nic has spent 20 years in marketing and has worked with over 900 agents nationwide, helping real estate professionals with SEO, websites, social media, and brand strategy. He has seen firsthand how the right strategy changes an agent's business.
He still handles every account personally, so the person training you is the person who builds the strategy.
Greenhouse Marketing is a boutique, woman-owned agency. You work directly with Nic Green, a marketer with 20 years of experience, not a junior account manager.
We can audit your profile against the checklist before or after your broker reviews it.
Set up a simple, compliant way to ask for reviews and reply to them.
A weekly posting rhythm built around the NJ listing and fair housing checks.
Choose a time that works for you. The appointment lands on the Greenhouse calendar right away and you get a confirmation with your Google Meet link. Sessions begin Tuesday, October 27. Times shown in your local time zone.
Calendar not loading? Open the booking page in a new tab or call (910) 403-4070.
Having these ready means we spend the time building your profile, not hunting for details.
Yes, plan on it. Have your broker of record (or your brokerage's compliance contact) approve the profile name, photos, description, and phone setup before anything goes live.
No. The only business address you may show is your brokerage's licensed main or branch office. If you work mostly from home or the field, set up as a service-area business, hide the address, and list the municipalities you serve.
Yes. Claim and fix the existing listing rather than creating a duplicate. The checklist doubles as an audit of what you have.
You receive a calendar confirmation with a Google Meet video link. Use the reschedule or cancel link in that email if your plans change.
No. This is training guidance. Confirm interpretations with your broker of record or the NJ Real Estate Commission.